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IMAGIN
EXT
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Raising The Bar
of Asian content with compelling vernacular originals that
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capture customers’ hearts
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360° Customer
Touchpointsacross multiple platforms -
Download Customer (PDF)
we are just a call, a click, a post and a tweet away
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Redefining Storytelling,
commerce and musicwith new immersive ways to watch, shop, read and listen
Download Experience and Digitalisation (PDF)
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Shaping Art,
Culture,
Entertainmentand lifestyle, our talents leave a lasting impact on our fans
Download Talent (PDF)
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Touching Lives
And Protecting
the environmentwith effective, sustainable programmes that make a real difference
Download Community and Environment (PDF)
Content
We continue to captivate viewers’ imagination through our comprehensive and eclectic content spread underpinned by our key differentiator – our own signature vernacular IPs. We produced and commissioned over 12,600 hours of content serving our demographically diverse customers across varied ethnic groups who speak various languages and dialects.
Movies
Huge year for our movies as our films collectively grossed over RM100 million in local cinemas
Kids
Our Kids IPs have travelled beyond Malaysia with multiple regional and international content licensing deals in place
ESports
Our eGG Network is at the forefront of the burgeoning eSports scene, and is now present in eight countries on TV and OTT platforms
Signature IPs
Our vernacular content engages millions of viewers across all platforms
Chairman's
Statement
Dear Shareholders,
Astro forges ahead at a time of significant shifts within the media industry, strengthening our core business position as Malaysia’s No. 1 content and consumer company.
Tun Dato' Seri Zaki bin Tun Azmi
Independent Non-Executive Chairman
Chief Executive
Officer's Statement
Dear Shareholders,
In a borderless and digital world, competition is increasingly relentless. In FY19, we initiated a strategic review of our business to reappraise our key imperatives, organisational structure and operations to remain efficient, agile and focused.
Henry Tan Poh Hock
Chief Executive Officer
Chief Executive Officer's Statement
Dear Shareholders,
Today, consumers live in an era of abundant choices. As a leading content and consumer company that serves a rich and diverse group of multiethnic, multicultural and multilingual customers, it is essential for us to have our finger on the pulse of each segment and trend. Only then can we maintain and grow our relevance among consumers.
Having entertained Malaysia for well over two decades, we have shared much laughter, and many a tear and cheer with the nation. Our strength remains our reach of 5.7 million Malaysian homes serving 23 million individuals, 16.2 million weekly listeners on radio, 8.3 million average monthly unique visitors on our digital brands, and over 1.8 million registered customers on Go Shop, our commerce platform. Our focus in FY20 is to strengthen our core Pay-TV and NJOI businesses with our key priorities being customers, content and customer experience. A differentiated content offering of our own vernacular IPs, Asian originals and live sports underpins Astro’s ability to engage and persuade on television, radio and digital platforms. In this new world, we recognise that customer experience is a key differentiator, which is why it remains a priority that will help us navigate the changing landscape more effectively.
Henry Tan Poh Hock
Chief Executive Officer
Quick Facts
Financials
Revenue
(RM)
5.5
b
PATAMI
(RM)
463
m
Free Cash Flow
(RM)
1.3
b
Dividend per share
(sen)
9.0
Households
Penetration
77
%
Share of TV
viewership
75
%
On Demand
downloads
54
m
APRU
(RM)
99.9
Individuals
OTT
registered users
2.4
m
Average monthly unique visitors on digital brands
8.3
m
Radio
Weekly
Listenership
16.2
m
Average monthly digital streaming sessions
14.8
m
Adex
Total adex
(RM)
687
m
Share of TV adex
44
%
Share of radex
76
%
Share of digidex
5
%
Content
Hours of content
produced
12.6
k
Share of all local
movies' GBO collection
60
%
Commerce
Registered
customers
1.8
m
Revenue
(RM)
374
m
Sustainability
Training hours
52
k
Volunteer hours
16
k
Greenhouse gas
emissions
11
%
Water & electricity consumption
7
%
Our Value Creation
We adopt a holistic approach to strategic planning by utilising our six capitals as inputs into our value creation process.
Event Highlights FY19
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As the official broadcaster of the 2018 FIFA World Cup RussiaTM, we offered all 64 live matches in HD on all screens
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Formed partnership with SmartStudy on merchandising, character licensing and signature events of animated characters including Pinkfong and Baby Shark in Malaysia, Singapore and Brunei
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We brought the first 4K-UHD broadcast of Premier League matches for sports fans in Malaysia
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eGG Network launched Alliance of Campus eSports to boost eSports competency among local university students by partnering industry experts, universities and the National Sports Council of Malaysia
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Our animation IP, Didi & Friends was recognized by YouTube for achieving 1 million subscribers and 1 billion views
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Brought Pinkfong and Baby Shark live musical to Malaysia, a ticketed event featuring the original Korean cast and crew
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GEGAR, the No.1 radio brand in the East Coast launched GEGARMall, offering a unique Go Shop experience for its listeners
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Hantu Kak Limah sets a new GBO benchmark for local movies, beating Hollywood blockbusters
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Chairman of Astro Tun Dato’ Seri Zaki bin Tun Azmi and Chairman of Maxis Tan Sri Arshad bin Raja Tun Uda presented a contribution to Tabung Bencana Gempa Bumi & Tsunami Sulawesi for the rebuilding of schools and communities to Prime Minister YAB Tun Dr. Mahathir bin Mohamad
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Vedigundu Pasangge, a co-production by Astro Vaanavil and Veedu Production set a new Malaysia Book of Records for the highest GBO collection by a local Tamil film
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We partnered with Les’ Copaque Production on content sharing, distribution and marketing of their animation content, including Upin & Ipin
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Astro Kasih organized Astro Junior Championship, the first ever Under 15 regional mixed-team badminton tournament as part of Astro’s commitment in developing young shuttlers
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The Kuala Lumpur Major, an eSports tournament co-organised by eGG Network attracted thousands of Dota 2 fans
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Astro Xiao Tai Yang presented its first original kids musical, The Five Elves: A Magical Journey Live Musical, captivating thousands of kids and adults
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Netflix and Celestial acquired the distribution rights for Demon’s Path, our first Hong Kong original drama series
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Astro, Digi and Media Prima collaborated to introduce JomStudi, a digital learning platform granting students easy access to quality educational content
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Introduced high-speed broadband bundle to residents of Jasin, Melaka in collaboration with a subsidiary of TNB
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Collaborated with Indonesian wireless network provider, Telkomsel to produce an original horror drama, Nawangsih for its video streaming app, MAXstream
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MARCH 2018
- Collaborated with Digital Durian to present the first animation concert on local silver screens, Konsert Hora Horey Didi & Friends, grossing RM2.7 million in Malaysia cinemas.
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MAY 2018
- Formed joint venture (“JV”) company, Nu Ideaktiv with Grup Majalah Karangkraf (“GMK”) to create content for the Malay-speaking audience.
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JUNE 2018
- As the official broadcaster of the 2018 FIFA World Cup Russia™, we offered all 64 live matches in HD on all screens, and collaborated with Twitter to provide match clips and tournament content on @stadiumastro to amplify sports conversations among Malaysians.
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JULY 2018
- Formed partnership with SmartStudy on merchandising, character licensing and signature events of animated characters including Pinkfong and Baby Shark in Malaysia, Singapore and Brunei.
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AUGUST 2018
- Kicked off a new season of Premier League with the first live 4K-UHD broadcast in Malaysia, offering a premium viewing experience to football fans.
- Introduced a new variety channel, Hello, featuring the best of local, regional and international programmes for the entire family, available to all customers on TV and OTT.
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SEPTEMBER 2018
- eGG Network launched Alliance of Campus eSports to boost eSports competency among local university students by partnering with industry experts, universities and the National Sports Council of Malaysia.
- Secured the Premier League broadcast rights in Malaysia for the 2019/20 to 2021/22 seasons to provide unrivalled coverage of the world’s biggest and most exciting football league.
- Astro and Digital Durian presented Karnival 1 Bilion Didi & Friends in conjunction with the animation IP’s milestone of reaching 1 billion YouTube views.
- Brought Pinkfong and Baby Shark live musical to Malaysia, a ticketed event featuring the original Korean cast and crew.
- GEGAR, the No.1 radio brand in the East Coast launched GEGARMall, offering a unique Go Shop experience for its listeners.
- Launched brand new Muslim contemporary lifestyle channel, Naura offering local and international Islamic content to all customers on TV and OTT.
- Hantu Kak Limah set a new box office record in Malaysia by grossing RM38 million.
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OCTOBER 2018
- Astro and Maxis jointly contributed to Tabung Bencana Gempa Bumi & Tsunami Sulawesi in aid of earthquake and tsunami victims in Central Sulawesi.
- Vedigundu Pasangge, a co-production by Astro Vaanavil and Veedu Production set a new Malaysia Book of Records for the highest GBO collection by a local Tamil film.
- Partnered with beIN Asia Pacific to bring live coverage of the UEFA Champions League and UEFA Europa League for the 2018/19 to 2020/21 seasons.
- Partnered with Les’ Copaque Production on content sharing, distribution and marketing of their animation content, including Upin & Ipin.
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NOVEMBER 2018
- Astro Kasih organized Astro Junior Championship, the first ever Under 15 regional mixed-team badminton tournament as part of Astro’s commitment in developing young shuttlers.
- eGG Network co-organised The Kuala Lumpur Major, the first Major status tournament for the Dota Pro Circuit 2018/2019 season with PGL and Imba TV.
- Astro Xiao Tai Yang presented its first original kids musical, The Five Elves: A Magical Journey Live Musical, captivating thousands of kids and adults.
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DECEMBER 2018
- Netflix acquired worldwide rights (ex-China) for Astro’s first Hong Kong original drama series, Demon’s Path.
- Astro, Digi and Media Prima collaborated to introduce JomStudi, a digital learning platform granting students easy access to quality educational content.
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JANUARY 2019
- Introduced high-speed broadband bundle to residents of Jasin, Melaka in collaboration with a subsidiary of TNB.
- Collaborated with Indonesian wireless network provider, Telkomsel to produce an original horror drama, Nawangsih for its video streaming app, MAXstream.
Sustainability
At Astro, we embrace our role to deliver long-term value creation for shareholders, care for the well-being of our talent, empower local communities, minimise environmental impact through conscientious use of resources, and address the interests of our stakeholders at large towards achieving business sustainability.
Financial Highlights
FY19 has been a challenging and crucial year, one where we embarked on a journey to meet evolving customer demands by reassessing our Group’s strategic imperatives and reimagining our customer value proposition to continue delivering better customer experience.
Financial highlights
Revenue
Financial Year Ended 31 January (RM m)
- 5,231
- 5,475
- 5,613
- 5,531
- 5,479
EBITDA
Financial Year Ended 31 January (RM m)
- 1,808
- 1,941
- 1,817
- 1,820
- 1,605
PATAMI
Financial Year Ended 31 January (RM m)
- 519
- 615
- 624
- 771
- 463
TV Households
Financial Year Ended 31 January ('000)
- 4,429
- 4,818
- 5,121
- 5,489
- 5,713
TV Households
Financial Year Ended 31 January ('000)
- 4,429
- 4,818
- 5,121
- 5,489
- 5,713
ARPU
Financial Year Ended 31 January (RM)
- 99.0
- 99.3
- 100.4
- 99.9
- 99.9
Share of TV Viewership(1)
Financial Year Ended 31 January (%)
- 49
- 76
- 77
- 77
- 75
Note:
(1)Viewership share is based on DTAM deployed by Kantar Media since FY17, FY16 comparative has been restated accordingly
awards
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Astro was recognised for achieving the 'Highest Growth in Profit After Tax over Three Years' in the Telecommunications and Media sector at the The Edge Billion Ringgit Club 2018.
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Astro AWANI won the Silver Award in Social Media Engagement at the Asian Digital Media Awards 2018
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Astro won the Gold Award in the Media Networks category for the ninth consecutive year at the Putra Brand Awards 2018
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Appies Malaysia 2018
- Gold in Consumer Services category
- Astro - Turn NIVEA into a K-Drama Star for Nivea.
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Best Presenter
- Kazmal Kamal
- Gold in Consumer Services category
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Anugerah Majlis Pengkritik Filem Kuala Lumpur 2018
- Best Actress
- Datin Seri Umie Aida - Dukun
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Best Supporting Actor
- Faizal Hussein - Dukun
- Best Actress
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Anugerah Skrin 2018
- Best Film
- Dukun - Astro Shaw Sdn Bhd
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Best Director (Film)
- Dain Said - Dukun
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Best Screenplay
- Huzir Sulaiman - Dukun
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Best Actress in a Leading Role
- Datin Seri Umie Aida - Dukun
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Best Actor in a Supporting Role
- Namron - Dukun
- Best Film
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Asian Academy Creative Awards 2018
- National Wins
- Best Promo or Trailer
- Vallavar 2017 - Astro Production
- Best Theme Song
- Symphony of Love - Astro
- Best Short Form Content
- May I Love You - MEASAT Broadcast Network Systems for XUAN
- Best Lifestyle Programme
- Hadith Open Mic S2 - Astro
- Best News or Current Affairs Presenter
- Kamarul Bahrin Haron, Malaysia Memilih - Astro AWANI
- Best Single News Story / Report
- Penang Flood, MEASAT Broadcast Network Systems for Hotspot
- Best News Programme
- Malaysia Memilih (9 & 10 May) - Astro AWANI
- Best Documentary Series
- Pray for: The Black and White Deity - Astro AEC
- Best Documentary Programme (One-Off / Special)
- The Black Hawk Down: Wira Keamanan - Astro Prima
- Best Original Screenplay
- Anwar Idris, Luar Biasa - Astro Citra
- Best Editing
- Andhy Pulung, Do[s]a - Astro
- Best Cinematography
- Yadi Sugandi, Do[s]a - Astro
- Best Actress in a Supporting Role
- Yoke Chen, Where Got Money? - Astro AEC
- Best Actor in a Supporting Role
- Remy Ishak, Do[s]a - Astro
- Best General Entertainment Programme
- Meja Bulat Sepahtu - Astro Prima
- Best Entertainment Presenter / Host
- Nabil Ahmad, Gegar Vaganza 4 - Astro Ria
- Best Comedy Performance
- Estee Tan Hsiao-Ling, Hua Hee Seko-lah S4 - Astro Hua Hee Dai
- Best Comedy Programme
- Hua Hee Seko-lah S4 - Astro Hua Hee Dai
- Best Music or Dance Programme
- Hua Hee Champion 2017 Grand Final - Astro Hua Hee Dai
- Best Game or Quiz Programme
- Smart Wheel - Astro Production
- Best Entertainment (One-Off / Annual)
- CNY Countdown Show 2018 - Astro
- Best Actress in a Leading Role
- Lisa Surihani, Kotena Ana - Astro Citra
- Best Actor in a Leading Role
- Idan Aedan, Luar Biasa - Astro Citra
- Best Director (Fiction)
- Tunku Mona Riza, Luar Biasa - Astro Citra
- Best Single Drama or Telemovie
- Luar Biasa - Astro Citra
- Best Drama Series
- Do[s]a - Astro
- Best Promo or Trailer
- Regional Wins
- Best Short Form Content
- May I Love You
- Best Theme Song
- Symphony of Love
- Best Short Form Content
- National Wins
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Asian Digital Media Awards 2018
- Silver Award in Social Media Engagement
- #MalaysiaMemilih (Malaysia's 14th General Election) - Astro Awani
- Silver Award in Social Media Engagement
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Digital Transformation Awards (IDC DX Awards) 2018
- Talent Accelerator Award
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New York Festivals Television & Film Awards 2018
- Gold World Medal
- Promotion / Open & IDs, Station / Image Promotion, Football Forever campaign - Astro Supersport
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Bronze World Medal
- Promotion / Open & IDs - Art Direction, Sepahtu Reunion: Princess - Astro Warna
- Gold World Medal
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Putra Brand Awards 2018
- Gold Award in the Media Networks category
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Sparks Awards 2018
- Gold in the Best Media Solution - Radio
- Astro Radio (HITZ) - Jumanji VR for Sony Pictures
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Gold in the Best Media Solution (TV / Online Video)
- Astro - Turn NIVEA into a K-Drama Star, My Coffee Prince Integration for Nivea
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Gold in the Best Media Solution (Experiential)
- Astro - McD Ayam Goreng Sepahtu Reunion for McDonald's Malaysia
- Gold in the Best Launch / Relaunch by a Media Owner
- Astro - Raya Campaign, Kosong Kosong Dari Hati for Astro
- Silver in the Best Content Team
- Astro - Branded Content
- Silver in the Best Campaign by a Media Owner
- Astro - Sehalus Venus for Procter & Gamble
- Silver in the Best App / Portal / Website by a Media Owner
- Astro - ZAYAN Mobile App
- Silver in the Best Media Solution (Radio)
- Astro Radio - ERA & HITZ, Wonda Sales Superstar for Etika
- Silver in the Best Media Solution (Digital)
- Astro - Hi Mummy Jihan for Anmum Materna
- Bronze in the Best Media Solution (Radio)
- Astro Radio - Be MY Star 2.0 for MOMAwater
- Bronze in the Best Media Solution (TV / Online Video)
- Astro Radio - Lost without you for Spritzer - Bon Rica
- Bronze in the Best Media Solution - Content Amplification
- Astro - We Are More Campaign for Anlene
- Bronze in the Most Improved Offering by a Media Owner
- Astro Radio - ZAYAN and GOXUAN
- Bronze in the Best Event by a Media Owner
- Astro Radio - Raya Proton for PROTON
- Bronze in the Best Collaboration between Media Owner and Agency
- Astro and OMD Malaysia
- Gold in the Best Media Solution - Radio
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The Edge Billion Ringgit Club 2018
- Highest Growth in Profit After Tax over Three Years - Telecommunications & Media
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Malaysia's 100 Leading Graduate Employers Awards 2018
- Most Popular Graduate Employer - Broadcasting / Media
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2ndASEAN Corporate Governance Awards by MSWG 2018
- Top 50 ASEAN Public Listed Companies (PLCs)
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5thAnnual Tea (Thomas Edison Advertisement Awards) 2018
- The Stepping Ladder Award
- Mayil Paalam (Telemovie) - Astro Vaanavil
- Best Horror Series
- Thigil - Astro Vinmeen
- Best Game Show
- Smart Wheel - Astro Vinmeen
- Best Kids Animation Movie
- Super Star Raja - Astro Vaanavil
- The Stepping Ladder Award
Financial Calendar
Corporate Governance
Our Group aspires to improve the way we conduct business, not only in better serving our customers’ media, entertainment and lifestyle needs, but also through enhancements to our CG practices. As such, we regularly review and benchmark our governance structures and processes, to ensure that they are applied in the best interests of our Group and our stakeholders.
Our Governance Structure
Shareholders
Board
Provides strategic leadership necessary to enable business objectives to be met within a framework of internal controls
Safeguards the interests of shareholders
Oversees the management and business affairs of our Group
ARC
Monitors the integrity of financial statements, risk management and internal controls and effectiveness of external and internal audit process
NCGC
Ensures adherence to CG best practices and is responsible for the review of board composition, skills and mix and succession planning
RC
Ensures that remuneration strategy and policy for NEDs, CEO and Senior Leadership are aligned to the business and interest of shareholders
SBTC
Oversee our Group's strategies and business transformation projects
CEO
- Has overall responsibility over day-to-day operations and management
- Ensures organisational effectiveness and implementation of Board policies, strategies and decisions
- Responsible for providing leadership to Management and advancing relationships with regulators
7th Annual General Meeting
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Thursday, 27 June 2019
9.30 a.m
-
Nexus, Bangsar South City
Grand Ballroom, Level 3A, Connexion Conference & Event Centre, No.7, Jalan Kerinchi, 59200 Kuala Lumpur
Downloads
It's the future. And it comes from what we imagine next.
Downloads
Contact Investor Relations
- +603 9543 6688
- [email protected]
- +603 9543 2017
- corporate.astro.com.my
Copyright © 2019 Astro Malaysia Holdings Berhad (932533-V). All rights reserved.
7th Annual General Meeting
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Thursday, 27 June 2019
9.30 a.m
-
Nexus, Bangsar South City
Grand Ballroom, Level 3A, Connexion Conference & Event Centre, No.7, Jalan Kerinchi, 59200 Kuala Lumpur