Chairman’s Statement

Our ability to reach the hearts and minds of Malaysians puts us in a unique position to act as an agent of positivity for Malaysia.

Leveraging our multiplatform reach and our unique position as the largest content creator in the country, we aired over 8,000 hours of public service announcements (PSA) across TV, radio and digital in FY23 to amplify community messages.

Sustainability

5%

GHG emissions

1,182 tCO2e

Carbon avoidance in 2022

5m

Students reached annually through Astro’s educational content

8,000

Hours of public service announcements aired

Tunku Ali Redhauddin Ibni Tuanku Muhriz

Chairman

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GCEO’s Statement

I am sure that all of us welcomed the resumption of business activities and the reopening of international borders after two arduous years of intermittent lockdowns. However, Malaysia, along with the rest of the world, has since been facing a number of macro headwinds that threaten to impede the trajectory of recovery. Households have been grappling with cost of living issues while businesses contend with wage inflation, forex volatility, rate hikes and supply chain disruption.

Alongside this, the global media and entertainment ecosystem in which Astro operates continues to undergo significant disruption, both in terms of demand and supply. Consumption habits, content preferences, production methods and formats are all changing rapidly, resulting in a highly vibrant, competitive landscape.

Euan Smith

Group Chief Executive Officer

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Astro Kasih ESG Overview

Our sustainability approach, which encompasses Environmental, Social and Governance, is led by our vision to be Malaysia’s No.1 Entertainment Destination while conducting and growing our business in a sustainable and responsible manner, underpinned by our four Strategic Drivers comprising Content, Customer, Experience & Technology, and Sustainability.

  • Governance is an integral part of our business, providing business confidence and assurance to our stakeholders while driving long-term value creation. Over and above the requirements of the Malaysian Code on Corporate Governance 2021 (MCCG) and the Main Market Listing Requirements (MMLR), our governance practices also focus on cyber security and data privacy, tax integrity and transparency, diversity and inclusion as well as workplace safety. Being a responsible business, this demonstrates our commitment towards ethical business practices and good corporate citizenship across our strategy, operations and culture.

  • In advocating for a greener planet, we are committed towards achieving Carbon Neutrality by 2040. To achieve this, we are developing a Climate Roadmap to guide us in reducing our Scope 1 and 2 GHG emissions over the short and longer term.

  • Given our unique position as Malaysia’s largest content and entertainment powerhouse, we aspire to be the voice for good by airing public service announcements (PSA) and socially responsible content across TV, radio and digital platforms, delivering impactful messaging to influence and drive positivity in our community.

  • We believe education is key to the long-term well-being of our future generation and building our nation. We leverage our key differentiator – content, to provide equal access to quality education and supplementary learning materials for all, especially those living in rural and remote communities.

  • We aspire to build sustainable communities and create a lasting impact on society while providing emergency relief assistance to our community when the need arises.

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Group Financial Review

  • REVENUE

    Financial Year Ended 31 January (RM m)

    5,479

    FY19

    4,912

    FY20

    4,360

    FY21

    4,175

    FY22

    3,800

    FY23

  • TV Households

    Financial Year Ended 31 January (’000)

    5,713

    FY19

    5,697

    FY20

    5,689

    FY21

    5,588

    FY22

    5,490

    FY23

  • EBITDA

    Financial Year Ended 31 January (RM m)

    1,605

    FY19

    1,723

    FY20

    1,472

    FY21

    1,286

    FY22

    1,046

    FY23

  • ARPU

    Financial Year Ended 31 January (RM)

    99.90

    FY19

    100.00

    FY20

    96.90

    FY21

    97.20

    FY22

    98.20

    FY23

  • PATAMI

    Financial Year Ended 31 January (RM m)

    463

    FY19

    655

    FY20

    540

    FY21

    461

    FY22

    259

    FY23

  • Share of TV Viewership

    Financial Year Ended 31 January (%)

    75

    FY19

    76

    FY20

    73

    FY21

    72

    FY22

    72

    FY23

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FY23 Quick Facts

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  • Homes

    5.5m (69%)

    TV households (Penetration)

    72%

    Share of TV viewership

    RM98.20

    ARPU

    1.1m

    Connected STB

  • Individuals

    1.0m

    Astro GO linked customers

    17.7m

    Weekly listeners (FM radio and online

    8.4m

    Digital MUV

    3.3m

    Go Shop registered customers

  • Enterprise & Adex

    8,900

    Commercial customers

    34%

    Share of TV adex

    3%

    Share of radex

    2%

    Share of digidex

  • Content

    10,300

    Content hours produced

    110,000

    On Demand titles

    660m

    On Demand shows streamed

    RM308m

    Local content investment

  • Financials

    RM3.8b

    Revenue

    RM259m

    PATAMI

    RM784m

    Free cash flow

    3.0 sen

    Dividend per share

  • Sustainability

    5%

    GHG emissions

    1,182 tCO2e

    Carbon avoidance in 2022

    5m

    Students reached annually through Astro’s educational content

    8,000

    Hours of public service announcements aired

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Value Creation Model

INPUT

  • Intellectual Capital

  • Industrial Capital

  • Human Capital

  • Financial Capital

  • Social and Relationship Capital

  • Natural Capital

VALUE CREATION PROCESS
OUTPUT

  • Strengthening our ecosystem

  • Enhancing shareholder value

  • Supporting the local economy

  • ESG-focused corporate citizen

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Our Strategic Priorities

  • Content: Champion local content and live sports, while aggregating the rest

    Moving forward:

    Continue to be a responsible content provider and curate a comprehensive content slate to meet audience demand across all platforms and vernaculars
    Sustain leadership as Malaysia’s No. 1 content creator by producing more compelling, winning local content with a focus on signatures and Astro Originals, kids and news to drive audience engagement
    Champion live sports as Malaysia’s Home of Sports, with an emphasis on high quality, comprehensive coverage of Liga Malaysia
    Champion equal access to quality education for all through fun and entertaining academic learning content
    Maximise 360° content monetisation opportunities across advertising, on-ground events, wholesale content deals and merchandising
    Partner established industry players to develop up-and-coming creative talents and raise the bar of local productions
    Aggregate the best of international and regional shows, including more of the best content and lifestyle apps

  • Customer: Deliver value-for-money products and services

    Moving forward:

    Serve differing customer segments – homes, individuals and enterprises – by offering one-stop entertainment, connectivity and advertising solutions to meet their diverse needs and preferences
    Expand and refine our premium Pay-TV offering and bundled value proposition
    Strengthen NJOI with more premium HD content for a better viewing experience
    Accelerate growth of sooka via attractive price points, refreshed marketing and content line-up
    Connect more Malaysian homes and businesses through our own Astro Fibre broadband service
    Grow enterprise customers with flexible content and connectivity solutions
    Drive adoption of Addressable Advertising, leveraging our unique position as the largest media player in Malaysia
    Sustain market leadership in the audio sphere, both on FM radio and online
    Leverage Go Shop’s customer base to drive new shopping opportunities

  • Experience & Technology: Enhance customer experience and efficiencies by leveraging digital

    Moving forward:

    Digitalise and simplify products and processes to enhance customer experience and deliver a seamless customer journey
    Leverage technology to promote greater business agility and improve operational efficiencies
    Enrich and harness first-party data across touchpoints to optimise business outcomes
    Enhance and refine UI/UX and product functionalities, focused on improving personalisation, curation and recommendations
    Harness technology to manage piracy across all platforms through various piracy countermeasures

    • Environmental: Drive positive environmental impact

      Moving forward:

      Influence and advocate for a greener planet to raise climate awareness through our content and public service announcements (PSA) across all platforms
      Sustain and enhance our environmental initiatives to minimise our environmental footprint, including being Carbon Neutral by 2040
      Develop Climate Roadmap to guide our businesses in decarbonising and reducing carbon emissions
      Reduce Scope 1 and 2 GHG emissions by 3% in 2023
      Responsible and mindful resource consumption including electricity and water use across our office premises, each with targeted reduction of 2% by 2025

    • Social – Talent: Nurturing a sustainable talent pipeline and emphasising talent well-being

      Moving forward:

      Attract, develop and retain a fit-for-purpose talent pool, and empower a winning team to drive sustainable long-term growth
      Nurture, upskill and reskill Team Astro’s on- and off-screen talents to ensure a digital-ready and progressive talent pool through tailored programmes, learning resources and development initiatives, focusing on new and emerging capabilities
      Recruitment of strategic hires, particularly in the areas of data, digital and broadband to drive growth of adjacent businesses
      Implement robust talent acquisition, management and retention strategies to ensure a sustainable talent pipeline and succession management
      Prioritise employee well-being by making available comprehensive programmes to enhance the mental, emotional and physical well-being of Team Astro

    • Social – Community: Uplifting local communities through impactful, long-term initiatives

      Moving forward:

      Drive community initiatives with a focus on equal access to education and as a voice for good, while pursuing new opportunities to inspire and support our community
      Act as agent for positivity to amplify community messages through public service announcements
      Contribute towards the social well-being of communities via Astro Kem Badminton, Kampus Astro and Astro Hostels
      Encourage staff volunteerism and participation in community efforts including providing emergency aid and manpower to communities and families affected by disasters
      Introduce our scholarship programme, providing tertiary education opportunities for B40 students

    • Governance: Uphold good governance and ethical business practices

      Moving forward:

      Continue to support good corporate citizenship and a commitment towards ethical business behaviour in our strategy, operations, and organisational culture
      Adhere to the four key principles of fairness, transparency, accountability and responsibility in our dealings with stakeholders
      Provide timely, relevant and balanced disclosures to enable informed decision-making by stakeholders

  • Cost management

    Moving forward:

    Influence and advocate for a greener planet to raise climate awareness through our content and public service announcements (PSA) across all platforms
    Streamline operations and simplify organisational structure by deploying technology and digital
    Continue expansion of successful projects already delivered in automation and machine learning
    Pursue further digitisation opportunities
    Undertake detailed assessments of project portfolios across all business units to prioritise financial and human capital investments
    Conduct robust business case evaluations on all key opportunities to ensure both strategic intent and project economics are carefully considered
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Virtual Eleventh Annual General Meeting

Day, Date & Time

Wednesday, 21 June 2023 at 2pm

Meeting hosted virtually at

https://meeting.boardroomlimited.my

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Enquiries

For printed copy of the Integrated Annual Report 2023 and/or Circular to Shareholders, you may request via the Boardroom Smart Investor Portal at https://investor.boardroomlimited.com by selecting ‘Request for Annual Report/Circular’ under ‘Investor Services’. For any enquiries on the virtual AGM, please contact Boardroom Share Registrars Sdn Bhd details as follows:

Tel:

Tel:

+603 7890 4700 (Helpdesk)
+603 7890 4716 (Encik Mohamed Sophie bin Ahmad Nawawi)
+603 7890 4718 (Puan Yusliana binti Md Yusof)
Fax:

Fax:

+603 7890 4670
Email:

Email:

[email protected]
[email protected]
[email protected]

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